Project Description

The Client



The Brief

As an update on previous similar pieces, dealchecker tasked SESOME with creating a 2016 refresh of the best travel apps on the market. The piece was to take the form of an infographic.


The Solution

To add an extra dimension to a piece that could otherwise be a simple list of apps, we elected to assess each one in terms of which types of travellers might find it most useful. For each app in the shortlist, we included a brief description of its function and price, as well as a brief description of which travellers it is most suited to, and those to which it is less so. The visual design is clean, clear and inspired by the aesthetic features of the apps themselves. There are also screenshots of each featured to aid the reader’s visualisation, and the piece itself is ideally suited to sharing on visual social channels, as well as being embedded in larger content pieces.  


2014’s edition – Must Have Apps for the Savvy Traveller