As its official booking agent, the London Restaurant Festival is a huge event on Bookatable’s calendar, as a celebration of up-and-coming and well established city eateries. Bookatable tasked SESOME with aiding the promotion of the festival through an online campaign.
For this campaign, we elected to create an infographic that was both informative and engaging. This was to include a list of Bookatable’s best offers and recommendations of restaurants within the festival, colour coded according to price point. The design was conceptualised to resemble a rough notepad, as if the list was personalised and hand-drawn. The result is a concise infographic, illustrating and detailing Bookatable’s top restaurant picks for the festival, perfectly complementing its above-the-line promotion.